The European Commissioner for Trade and Economic Security, Maros Sefcovic, recently convened with U.S. Commerce Secretary Howard Lutnick and Trade Representative Jamieson Greer to discuss ongoing trade negotiations. Sefcovic expressed the EU’s readiness for a fair deal with the U.S., potentially including a reciprocity agreement on industrial goods through a “0-for-0 tariff offer”. As both parties seek to navigate trade barriers, stakeholders should watch how these dialogues unfold, as they may herald significant changes in transatlantic trade relations.