Butterball CEO Reveals Thanksgiving Trends Amid Food Inflation
With Thanksgiving approaching, new data from Butterball brings attention to consumer habits this holiday season. A staggering 97% of Americans expect their grocery bills to reflect inflation similar to last year’s. As a result, many families are adjusting their spending. About 19% of consumers plan to cut back on their grocery expenditures. Additionally, 18% of shoppers intend to reduce their spending on holiday decorations. These trends highlight how inflation is shaping holiday preparations and consumer behavior this year.