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April 2, 2025

Understanding the Two Tiers of American Consumer Spending

Consumer spending propels the U.S. economy forward. However, a significant divide exists within the consumer base. The wealthiest 10 percent of households account for an astonishing 50 percent of overall consumption, driven primarily by the Wealth Effect. In contrast, lower- and middle-income households encounter persistent financial challenges, often relying on credit cards to cover essential expenditures. This behavior contributes to record-high credit card debt and increasing delinquency rates. Recognizing these disparities is vital for understanding broader economic trends. Stakeholders must adapt strategies accordingly to address the needs of various consumer segments. By analyzing spending behaviors, businesses can tailor offerings and fortify market positioning to meet consumer demands effectively. Continuous education around economic factors informs better developments and financial planning.

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