The GBP/USD exchange rate continues to struggle as it marks its third consecutive week of losses. The pair has dropped to 1.2145, reaching its lowest level since October 2023. The strong performance of the US dollar contributes significantly to this downward trend. As we approach vital consumer inflation data from both the UK and US, traders must remain vigilant about potential market reactions. Those engaged in forex trading need to understand the implications of these upcoming economic indicators. The trend indicates a broader pattern of currency strength and weakness that traders cannot ignore. Stakeholders should actively monitor this situation to make informed trading decisions going forward.