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February 26, 2025

GameStop’s CEO Proposes $5 Billion Cash Reserve Shift to Bitcoin

Strive Asset Management has urged GameStop to consider moving a significant portion of its $5 billion cash reserves into Bitcoin. In a compelling letter dated February 24, CEO Matt Cole illustrates how such a shift could revolutionize the gaming retailer’s financial strategy and market influence. As many companies look for innovative ways to adapt to evolving market conditions, this proposal has sparked discussion about the potential for Bitcoin to play a pivotal role in corporate finance. If successful, GameStop could set a precedent for other companies exploring cryptocurrency as a means to enhance their financial standing and market position.

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